Looking Terrific: The story of El Jay
Published in conjunction with the 2010 exhibition, Looking Terrific: The story of El Jay is about the iconic New Zealand fashion label House of El Jay. Created and headed by Gus Fisher, the label was sold in New Zealand department stores and fashion boutiques for more than 50 years. Gus Fisher was the New Zealand licensee for Christian Dior, which gave him the exclusive rights to manufacture and sell Christian Dior originals and Christian Dior prêt-à-porter in the New Zealand market.